Label Traxx address MIS doubters in ‘Homegrown’ sequel

Although the message is serious – that business owners should fight internal resistance to change and strive to become data-driven businesses, the video is lighthearted.

The two-minute video was inspired by testimonials from customers who repeatedly mentioned how fear of change, or fear of loss of control, was a perceived challenge when implementing their new Label Print MIS.

The film is the sequel to the company’s ‘Homegrown Label Print MIS Software’ video that encouraged label converters to move away from a tangle of spreadsheets toward a single system of record for all operating data.