Juice range achieves brighter identity with Chadwicks Sleeves

Chadwicks Sleeves has developed a PVC 50 micron shrink sleeve with speciality inks to give Evoid Drinks its signature bright identity. 

The juice range had encountered application problems due to the use of fluorescent inks in its sleeve design. Chadwicks was able to color-match the existing design and maintain Evoid’s intense, fluorescent look without restricting smooth application onto the bottles. 

Mike Kelly, sales manager at Chadwicks Sleeves, said: ‘Evoid is a unique new product, which is sure to be hit with the younger generation. Its bright, fluorescent look really is a distinguishing factor, so it was important for us to locate and match the correct colored inks that were needed to maintain its image. 

‘Using the expert knowledge of our in-house design and technical teams, as well as some robust research and testing, we were able to supply Evoid with a sleeving solution that matched its fantastic new products perfectly.’

Andrew Webb of Evoid Drinks said: ‘We appointed Chadwicks as our shrink sleeve supplier due to its extensive experience and expertise in the drinks sector. We wanted a shrink sleeve that carries our modern design and reflects the zesty flavors of our variety of drinks. 

‘Chadwicks quickly identified and provided a solution to our previous application problems and we have been extremely impressed by its high level of support and customer service throughout the project.’ 

Pictured: Chadwick's PVC 50 micron shrink sleeve on a Evoid Drinks bottle

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