Harlands creates award-winning packaging for Munchy Seeds

UK label converter Harlands Labels has printed a range of award-winning labels for health foods brand Munchy Seeds.

The labels have been printed UV flexo in four colors, with additional spot colors used throughout the range. The designs have been created by Ziggurat Brands and feature innovative images of hands painted to resemble a variety of animals. The designs have won several awards including a Mobius Award for Packaging Design and a Design Week Commendation.

The Munchy Seeds range is currently on sale in a number of outlets, including Waitrose, Tesco, Topshop and numerous independent food stores.

Crispin Clay, founder of Munchy Seeds, commented: ‘In order to appeal in a supermarket environment, we needed to ensure that our brand was bold and stood out on shelf. Harlands were able to create a range packaging which fit our specification exactly, and which has ensured a great level of success for our products.’

Ian Davis, sales manager for Harlands Labels, commented: ‘In order to translate Ziggurat’s designs into an attractive packaging range, we worked closely with Munchy Seeds to select the right inks and materials, as well as choosing the correct printing process. This meant the finished product gave the products great in store presence as well as maintaining the Munchy Seeds brand.’