Sato and DataLase enter sales agreement covering APJ
Sato has formed SpeciaLase, a new subsidiary to market DataLase’s CO2 laser coding and marketing technology in Japan and the Asia-Pacific region, following the two companies entering into an exclusive sales agreement. Sato has also acquired a significant stake in UK-based DataLase as part of the deal.
![New company to bring laser coding and marking technology to Asia New company to bring laser coding and marking technology to Asia](/sites/labels/lnl/files/styles/lead_image_2_1280x720_/public/SpecialLase.jpg?itok=TORNfwsm)
DataLase's laser coding process utilizes a non-toxic and environmentally friendly coating that provides a stable, high-contrast, high-quality and durable image on virtually any substrate using low-power CO2 lasers.
SpeciaLase will conduct sales of DataLase’s heat-sensitive pigment in Japan and around the Asia-Pacific region. It will also forge business partnerships with laser and ink manufacturers, conduct sales of coding agents and equipment and develop new solutions to utilize the technology.
‘DataLase has seen a significant level of growth with installations in many global brand companies throughout Europe and America,’ said Chris Wyres, DataLase CEO. ‘We're delighted to be partnering with Sato, which will enable customers in Japan and the Asia-Pacific region to benefit from the financial and environmental savings that DataLase based solutions can deliver to real-world production environments.’
‘We are thrilled to bring a game-changing printing technology to customers in Japan and the Asia-Pacific region,’ added Hisashi Asai, SpeciaLase president and CEO. ‘This new business model is further testament of how Sato fills in the last inch and helps us up the ante as we continue to pursue labor and resource savings benefits for customers across the board.’
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