Xeikon opens first Asia-Pacific technology center
Xeikon has opened a technology center in Malaysia as the digital printing specialist furthers its strategic focus on the Asia-Pacific region and sees continuous growth in the area.
The new technology center features Xeikon’s portfolio of presses and suites for labels and packaging applications, as well as for document and commercial printing applications. On display in the technology center is a Xeikon 3050 digital press, its wide web entry-level press of the Xeikon 3000 Series.
Future visitors and customers will also have the chance to view Xeikon’s set of application suites developed in collaboration with its global network of Aura partners.
This is the first Xeikon technology center in the Asia-Pacific region, with the official inauguration taking place recently, attended by Xeikon customers from the label, folding carton and document/commercial markets. Officials on hand to oversee the inauguration included: Cheong Kok Wai, president of the Selangor & Federal Territory Chinese Printing Presses Association; Dato Koay Hean Beow, president of the Malaysian Printing Association; and Wim Maes, Xeikon chief executive officer.
Maes spoke at events around the world at the end of 2014 to outline Xeikon's growth since 2008, and detailed key markets in its strategic growth plans, including Asia, where interest and adoption in digital printing is rampant.
‘We are seeing unprecedented growth in Asia-Pacific,’ said Maes.’Xeikon is expanding fast in this region and we find it very important to build and foster close bonds with our customers there.
‘The brand new state-of-the-art 450 sq m facility will help us achieve these goals as it will be addressing the business and educational demands of our customers for more testing, benchmarking and product demonstrations. It will enable us to fully support the growing needs of the local industry.’
Bent Serritslev, managing director Xeikon Asia Pacific (ASPAC), added: ‘Xeikon is building a strong sales channel network in Asia supported by a long-standing market and industry knowledge. Through a vast array of digital solutions offering flexibility, quality and creativity, Xeikon helps its customers to stay ahead of developing trends.
‘The new Malaysia-based technology center will allow us to further improve our service to new and existing customers in the region.’
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