Pulse launches PureTone FPC ink range

Intended for non-direct food contact labeling and packaging applications, the company’s new food packaging compliant ink range builds on the success of its PureTone ink range launched at Labelexpo Europe 2015. PureTone is claimed to provide superior color consistency, accuracy and repeatability. PureTone FPC offers all these advantages and is suitable for label converters supplying industry sectors that require compliance to food packaging regulations and guidelines.

As with the original PureTone ink range, PureTone FPC includes a high strength process series (including process inks which enable the printer to achieve ISO 12647-6) and a mono-pigmented mixing base scheme which results in clean and crisp colors for easy and accurate color matching, says the company. According to Pulse, label printers benefit from the optimized color strength which allows lower film weights, increased press stability and complete pre-press color control through digital ink management, all resulting in greater production efficiencies. PureTone FPC is suitable for shrink films as well as general label printing, with ‘excellent’ adhesion to a wide range of substrates including coated papers and films.

To complement the new PureTone FPC UV flexo ink range, a food packaging compliant shrink sleeve opaque white, backing black, high density black and a selection of metallic inks are also available. New food packaging compliant varnishes, adhesives and additives include gloss, satin, matt and ultra matt varnishes, the company’s peel and read release varnish and laminating adhesives. All FPC UV flexo products have been formulated to comply with the regulations and guidelines for non-direct food contact packaging applications.

The new food packaging compliant range of products has undergone beta testing at multiple label printing sites both in the UK and in selected international markets.

Gary Seward, managing director of Pulse Roll Label Products, said: ‘We are committed to the principles of protecting food consumer safety within the areas under our control and consequently Pulse Roll Label Products is a fully engaged partner in the food packaging supply chain. We are pleased to now introduce PureTone FPC, the next evolution of our flagship ink system, into the global label market, in line with the very latest guidelines issued by EuPIA concerning Good Manufacturing Practice.’

Mikaela Harding, product manager at Pulse Roll Label Products, said: ‘We are excited to launch the next generation of PureTone and offer a complete range of UV flexo food packaging compliant solutions for the narrow web market. Following the success of our PureTone ink system, the next step was to look at evolving it to develop a food packaging compliant alternative. PureTone FPC is based upon the original PureTone concept; a high strength UV flexo ink range supported by X-Rite’s InkFormulation Software, in conjunction with pre-press proofing to provide a total color management solution. Companies involved in the printing of packaging and labels for industries such as food, pharma, health, personal care, cosmetics and tobacco products can now benefit from all these advantages with our new PureTone FPC ink system.’

Read an exclusive Q&A with Mikaela Harding here.