UPM Raflatac showcases new portfolio at Labelexpo Americas 2024

Akanksha Meena, global brands editor at Labels & Labeling speaks with Anna Hunt, director of marketing, sustainability and communication at UPM Raflatac

UPM Raflatac showcased its new portfolio of UPM Raflatac Carbon Action plastic labels. These labeling materials combine multiple circular economy Rs: reduced, recycled, or renewable materials that enable recycling or reuse. These labels are expected to replace traditional fossil-based options without compromising quality or performance.

In addition, UPM Raflatac showcased: UPM Raflatac Forest Film, a unique 100 percent wood-based plastic face material that’s ISCC PLUS-certified bio-circular on a mass-balance basis; UPM Raflatac Ocean Action, the ISCC Plus-certified label material designed to combat ocean-bound plastic pollution; UPM Raflatac RAFNXT+, a labeling material verified by the Carbon Trust to reduce carbon footprint and help mitigate climate change.

Finally, UPM Raflatac spotlighted the RafCycle Partner Program enabling converters to offer to their customers’ label release liner collection and recycling services.

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Akanksha Meena is the Global Brands Editor for Labels and Labelling

Akanksha Meena

  • Global Brands Editor

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