Hybrid BrandZ unveils Artflow 25.03

BrandZ, the business unit of Hybrid Software, has released Artflow 25.03, the latest evolution of its artwork management platform, introducing new features, including the innovative Copy Management module, a refined user interface and advanced online proofing capabilities.

Designed to streamline creative workflows and enhance cross-functional collaboration, the new version aims to empower brands to achieve faster approvals and reduce costly errors in packaging and label production.

The new Copy Management module offers a structured, intelligent approach to managing marketing and legal text. It enables centralized copy sheets, AI-based multi-language translation and validation and GS1-compliant copy tracking.

Teams can reuse approved copy for variants or updates, ensuring consistency while accelerating time to market. The module enhances collaboration between editors and validators, reducing errors and approval cycles.

Proofscope, Artflow’s integrated annotation tool, now supports strike-through, replacement and note status with direct export to Adobe InDesign and Acrobat. Plus, with note status management in PDF reports, teams stay aligned and revisions stay on track.

Artflow features a redesigned dual-dock interface for a reference view workspace and an enhanced asset library with mid-project storage, versioning capabilities, and better external library integration.

‘With this Artflow release, it’s really about helping teams cut through the usual chaos—whether that’s version control, translations, or just trying to meet deadlines with multiple suppliers in the mix,’ said Igor Vandromme, vice president and general manager at Hybrid BrandZ. ‘We’ve made things a bit simpler, a lot smarter, and ultimately more usable for the people who rely on it every day.’

Additional improvements include multilingual support in English, Spanish, French, Italian and German, custom branding options, advanced participant filtering, metadata-driven workflows and enhanced reporting.