CCL Label selects Fresh Relevance

Fresh Relevance has announced that CCL Label has selected its versatile personalization platform to power personalized experiences for its customers online.

By selecting Fresh Relevance to power personalization across its website and email marketing, CCL Label will be providing its customers with a more engaging and tailored online experience. The business will take advantage of the rich feature set within the Fresh Relevance platform, including website personalization, triggered emails, behavioral targeting and more.

'We’re delighted to welcome CCL Label to the Fresh Relevance family and are excited to help them provide their customers with a more tailored and valuable experience online,' said Mike Austin, CEO and co-founder at Fresh Relevance. 

About CCL Label

CCL is the largest label company in the world and provides innovative solutions to the home and personal care, premium food and beverage, healthcare and specialty, automotive and durables and consumer markets worldwide.

CCL Label’s mission is to be the global supply chain leader of innovative label solutions for the world’s largest corporations in the consumer packaging, consumer durable and healthcare markets.

About Fresh Relevance

Fresh Relevance is a versatile personalization platform that helps businesses provide a more tailored and valuable experience to their customers. The platform integrates seamlessly with other industry-leading platforms, joins up data silos and offers powerful solutions to help businesses continually optimize the customer experience. The result: improved conversions, customer value and retention.

Today, more than 350 businesses around the world are using Fresh Relevance, including Rip Curl, Space NK, Hoseasons and Wowcher.