ePac converts fleet to HP Indigo 200K

A new, multiyear strategic agreement will see the flexible packaging specialist convert its fleet to HP Indigo 200K.

The agreement was announced at drupa 2024. L-R: Oran Sokol, global head of strategic accounts at HP; John Peat, ePac COO; Noam Zilbershtain, vice president and general manager of HP Indigo & Scitex, Virag Patel, CEO of ePac; Haim Levit, senior vice president and division president for Industrial Print at HP; Parag Patel, CRO at ePac.

ePac Flexible Packaging has entered a multiyear strategic agreement with HP to convert its fleet to the new HP Indigo Gen 5 200K, as it continues its expansion in the digital print market.

This deal is set to revolutionize ePac Flexible Packaging’s portfolio and aims to solidify its position as an industry leader with the flexible packaging sector. The advanced capabilities of the HP Indigo 200K series, including enhanced speed, quality and versatility, will enable ePac Flexible Packaging to offer innovative packaging with unparalleled customization and efficiency.

This expansion of its HP Indigo digital press fleet will empower the company to meet the increasing demands of customers for high-quality, sustainable packaging while maintaining a competitive edge in the digital printing landscape.

ePac Flexible Packaging’s vision is to utilize digital print to give a voice to small and medium brands and revitalize local communities. Established in 2016 ePac has achieved annual growth rates of 50-100 percent, showcasing its consistent upward trajectory in the market.

In November 2022, ePac has launched ePacONE (One Netwrok Everywhere), creating the world's first and largest integrated network of packaging plants across the globe to serve all brands, regardless of run length.

Virag Patel, ePac’s CEO, said: ‘In our first eight years we were able to create a new market for small and medium-sized brands and build a technology foundation that enabled us to rapidly scale our operations, so our infrastructure is sound. We’ll serve 4,500 to 5,000 customers this year, and with that kind of volume workflow automation is critical to meeting our SLA’s. Our commitment to technology will position ePac for the next phase of growth and serve larger, more complex customers – serving brands of all sizes.’

The HP Indigo 200K digital press is said to deliver a 30 percent increase in speed and a 45 percent boost in productivity compared to the HP Indigo 25K. It features gravure-matching color quality based on the HP Indigo Liquid Electro Photography (LEP) and One-Shot Color technologies and is designed to print high coverage packages with white on most industrial substrates, both surface and reverse.

‘Our agreement with HP’s Indigo 200K platform seamlessly integrates with ePac Flexible Packaging business growth as the leader of the global digital flexible packaging movement and underscores ePac Flexible Packaging commitment to staying at the forefront of technological advancements in the industry,’ commented Patel.

The multiyear strategic agreement is a significant step for the longstanding partnership between HP and ePac. In October 2022 both companies signed an agreement to purchase 50 HP Indigo presses and installed an HP Indigo 200K at its Toronto facility just a few weeks ago.

Noam Zilbershtain, vice president and general manager of HP Indigo & Scitex, added: ‘HP Indigo and ePac Flexible Packaging have always had a joint vision for transforming the flexible packing space through digital innovation. Our HP Indigo 200K series with its significantly higher productivity, versatility and cost of print, will provide ePac the ability to go further and faster as it continues to disrupt this segment and deliver new value to its customers. This strategic agreement further signifies our commitment to this continued collaboration and an important step in our journey together.’