Fedrigoni opens registration for top award

Highlights of this year’s competition include a new Large Format Communication category, evaluation criteria linked to sustainability, increased exposure for the best projects and a renewed focus on the final event: two days of in-depth analysis and talks with international jurors, laboratories, workshops and interviews with the winners that will coincide with the inauguration of an exhibition in Paris in autumn 2022.

The Fedrigoni Top Award 2022 will include designs created between July 2020 and January 2022 using Fedrigoni Group paper, labels and self-adhesive materials. According to Chiara Medioli, chief sustainability and communication officer of the Fedrigoni Group: ‘We celebrate the commitment, the design and the expressiveness in the use of Fedrigoni self-adhesive papers and materials. Year after year, the award is an opportunity to merge creativity and experimentation, culture and technology, highlighting excellence and confirming the role of paper and labels as a design tool, starting with the ever-increasing sustainability needs of packaging. The hundreds of high-quality designs that arrive from all over the world allow us to take stock of the state of art today, but also to understand what direction we are taking and how to contribute to the change.’

This year’s competition is expected to attract as many designers, printers, publishers, brand owners and end customers as in previous years. Last year, over 1,100 designs from 32 countries were submitted by more than 600 entrants. The competition ended in July with the announcement of 18 winners and an exhibition of the 50 most interesting designs displayed at the ADI Museum in Milan and included in a prestigious international catalogue.

There are five categories in Fedrigoni Top Award 2022: publishing dedicated to Gianfranco Fedrigoni, which includes volumes, magazines, art editions; corporate communication that stretches from product and service catalogues to coordinated graphics, from calendars to diaries, to paper gifts; labels for wines, spirits, high-end food products (special Manter selection); packaging, which includes boxes, gift cases, shopping bags, counter displays and coated containers; and the new category, large format communication, the customization of visual communication projects, buildings, means of transport, exhibitions and events, using paper and self-adhesive materials.

Once again, the designs will be evaluated by an international jury composed of a panel of well-known experts from the world of design and communication, who will take part in talks and round tables at the award ceremony in Paris. These include: Simon Esterson, art director of Eye Magazine and Pulp, member of the Alliance Graphique Internationale (AGI) and Royal Designer for Industry; Han Jiaying, founder of Han Jiaying Design & Associates and member of AGI; Laurent Hainaut, founder and president of forceMAJEURE Design; Marion Trossart, head of purchasing and packaging development at Interparfums Paris; Ivan Bell, founder and CEO of Stranger & Stranger, global label expert for the spirits sector; Elodie Boyer, founder and director of Éditions non Standard; Silvana Amato, graphic designer specializing in editorial graphics, professor at Isia Urbino and the Università Sapienza in Rome.

To enter, please visit the website and submit your registration by January 31, 2022.