Avery Dennison adds Advanced Adhesives portfolio

Avery Dennison is launching an Advanced Adhesives portfolio claimed to ‘expand converters’ options’ with four new adhesive choices.

The Advanced Adhesives portfolio includes a clear non-yellowing hotmelt adhesive for chilled food applications

The Advanced Adhesives portfolio includes: a clear non-yellowing hotmelt adhesive for chilled food applications; a reclosure adhesive with high solvent resistance for household wipes; a compostable adhesive for fruit and vegetable packaging; and a heat-activated adhesive for automotive textile labeling.

Rene van der Graaff, principal scientist at Avery Dennison, said: ‘Our adhesives offer a whole range of benefits, from productivity improvements through to enhanced shelf appeal. For example, the “no label” look depends critically on an ultra-clear adhesive, and wet-wipes need reliable reclosure performance for very challenging pack contents.

‘Important sustainability gains can also be made with the right adhesives – for example, by using a compostable adhesive that allows your complete package to carry an “OK Compost” logo. We are developing new technologies all the time, which sometimes enhance existing solutions, bring additional functionality or create entirely new ways of doing things.’