Herma introduces materials for wine labels

Herma has extended its portfolio of HERMAexquisite materials by adding two premium-quality textured papers, HERMAfelt white brut (316) and HERMApearly sun (330), which are ideally suited for the labeling of wine and sparkling wine bottles.

New Herma textured papers are ideally suited for the labeling of wine and sparkling wine bottles

HERMAfelt white brut (316) offers high opacity alongside good moisture resistance and a grained surface structure, while HERMApearly sun (330) provides a pearlescent, textile-like surface structure. The HERMAexquisite portfolio features 23 additional high-end label materials, including textured and moisture-resistant products as well as coated papers, aluminum papers, and white or transparent films. In all cases, optimal adhesion is ensured by Herma’s 62W multi-layer adhesive with excellent adhesive properties even in cool and damp conditions, as are common in wine cellars, and is suitable for submersion in ice buckets. Additionally, it features the ISEGA certificate for direct contact with foodstuffs.

‘Not least due to the 62W adhesive, Herma has gained an excellent reputation as a problem-solver in this market segment over the last years,’ said Ralf Drache, head of sales at Herma. ‘More and more vineyards and sparkling wine producers, for instance, consider it very important that a high-quality appearance is maintained until the bottle has been emptied.’

These new products will be showcased on the Herma stand at Labelexpo Europe 2015.

Read a comprehensive preview of new products to launch at Labelexpo Europe 2015 in Labels & Labeling, issue 4, 2015

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