Miraclon to showcase benefits of modern flexo at Labelexpo India 2024

Miraclon has been gearing up for the upcoming Labelexpo India to showcase the opportunities and benefits of modern flexo and how it helps converters to achieve efficiency, sustainability and quality goals while maximizing returns.

Visitors to the Miraclon booth will learn how they can adopt the principles of modern flexo, and how the company’s technology and expertise can help facilitate consistent, highly capable, efficient and sustainable printing.

The booth will be showcasing real-life case studies of commercial success, highlighting new product innovations that build on the strength of core Flexcel NX Technology, and provide access to Miraclon technical and commercial experts that can demonstrate the Miraclon difference and leverage firsthand experience to help customers navigate to business success.

‘Flexo is evolving from its “traditional” capabilities, practices and processes to a new era of modern flexo that is a standardized, sustainable manufacturing process,’ said Andy Yarrow, regional commercial director for Asia Pacific at Miraclon. ‘The lack of skills in the industry, combined with the pressures on printers to increase yields and implement sustainability improvements necessitates less “craft”, and more efficient, intervention-free printing that can cope with the full range of client demands. At Labelexpo India, our team will show visitors to our booth the best way to address these demands efficiently.’

On the Miraclon booth, visitors will be able to see, learn and experience real life case studies of printers and trade shops that have met challenging brand client needs and achieved dramatic financial and sustainability goals after successfully implementing Flexcel NX technology, aided by the technical expertise of Miraclon and its valued prepress partners.

The company will be also promoting its expert knowledge-based services, including consultancy, savings tools, calculators and technical and applications support to enable printers to maximize their returns in the press room.

Labelexpo India will be also the opportunity for visitors to hear and see how Flexcel NX Technology and other innovations from Miraclon can make a significant impact on printers and trade shops’ operations and improve their bottom line.

‘Any visitor to our booth during Labelexpo India is guaranteed to see how Flexcel NX Technology, together with our team’s knowledge and expertise, can optimize the flexo label and packaging print production process and help maximize returns. They should not miss the opportunity to let us show them why partnering with Miraclon is the first step in their journey to modern flexo success,’ concluded Yarrow.