Armor-IIMAK launches new website

Armor-IIMAK, one of the global leaders in thermal transfer ribbons and part of the Armor Group, has launched new website, following the acquisition of IIMAK by Armor in October 2021. It’s the first project in the implementation of the synergy plan.

Armor-IIMAK has launched new website following the acquisition of IIMAK by Armor in October 2021

Visitors to the new website will be able to use several new features, including product selector by industry or product type; product comparator; library of videos and documents; ink’side blog and product pages.

It may be difficult to explain the slight differences between ribbons without using multiple data sheets, but with the new product comparator customers can click on the compare + button under each product description to add them to the list to be compared. Compare Now button will go to a simple page with graphic representations of two or more products. They can quickly scan the graphics to see the exact differences, like printing substrates or heat resistance for example.

New datasheet design features limited text with a focus on graphics to quickly facilitate the understanding and the comparison between products. It has been designed with content review to ease the identification of each product, their family group, and their differences.

ink’side is a new blog page with tips, advice, as well as information on events, videos, and product updates. 

‘The goal was to create a tool in a single platform to simplify life for its customers,’ said the company in a statement. ‘The features on the new site support the needs of its customers, something both Armor and IIMAK have based their values on for years.’

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