AWA forecasts 18.4 percent growth for linerless labels

Alexander Watson Associates (AWA), a global provider of market research and consulting services, has published the latest edition of the Awareness Report, forecasting an 18.4 percent CAGR growth for linerless labels between 2022 and 2025.

According to the report, linerless labels, which are not a new technology, have gained significant interest and use in the past eight years.

AWAreness Report Linerless Labeling 2023 is AWA’s eighth report dedicated to linerless label technology and markets, providing an update on new developments, growth areas and applications.

Various factors, such as sustainability practices, cost-effectiveness and advances in application machinery, drive the adoption and continued interest in this technology. While linerless labels offer advantages over traditional pressure-sensitive laminate in these areas, they also have some limitations.

Linerless technology represents a small portion of the global label and decorating technology market. However, where the technology’s functionality and capabilities are well-suited, it provides increasingly accepted benefits and solutions.

According to the report, North America is the largest regional market for linerless labels, accounting for 52% percent of the global market, closely followed by Europe with 41 percent and Asia with 7 percent.

The full report is available for purchase on the AWA website.