Tequila brand launches eco-friendly packaging with Tetra Pak

The 1800 Tequila brand of Manhasset, New York-based beverage company Proximo Spirits has released its new range of 1800 Ultimate Mixes in Tetra Pak cartons, featuring eco-friendly packaging and three new cocktail flavors – Ultimate Margarita, Mojito and Pomegranate Margarita.  

Claimed a green alternative to traditional beverage packaging, the 1800 Ultimate Mixes in Tetra Pak packages are contained in a light, carton-based package, mainly made from paper, which comes from wood, a renewable resource. The Tetra Pak carton is also recyclable.

Each new cocktail mixer is made with natural sweeteners including Agave nectar, a juice derived from the cactus-like Mexican Blue Agave plant (the same juice that, when fermented, becomes tequila). Agave nectar is 50 percent sweeter than sugar; its glycemic index and load are comparable to fructose, which in turn has a much lower glycemic index and load than table sugar (sucrose). This helps to deliver agave flavor to the 1800 Ultimate Mixes.

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