Label King receives sustainable label production award
The award-winning label was produced on a Mark Andy P5 press.
San Diego, California-based label printing company, Label King, recently won a best-in-class honor at the TLMI Printing Excellence Awards for production of the Dr. Bronner's Peppermint Soap label.
This award, part of a program that recognizes achievements in the North American label and packaging industry, was announced at TLMI's Annual Meeting in Orlando, Florida, attended by over 400 industry members.
The award-winning label was produced on Label King’s Mark Andy P5 press, an 8-color machine.
Founded and led by company president Robert Parker, Label King also has a Mark Andy 2200 and the DF3 digital finishing system.
'My goal as a business person is to minimize risk,' Parker said. 'I feel going with Mark Andy presses minimizes the risk because they’ve been around for a long time, their products are workhorses and there's strong support behind them.'
Label King's relationship with clients like Dr. Bronner's, known for eco-conscious practices, aligns with Label King's own sustainability initiatives. The company has been actively engaged in liner recycling and continues to seek ways to advance sustainability efforts, including offering customers options for reducing their carbon footprint even further by opting for more sustainable materials.
The Dr. Bronner's label posed several challenges, with its intricate design requiring precise, consistent quality. The large areas of solid color and reverse text made any imperfections highly visible. According to Parker, one of the reasons Label King was able to submit the Dr. Bronner's label right off the press was due to the reliability of the Mark Andy P5, which minimizes chatter and ensures consistent ink laydown.
'We didn't have to go over these labels with a fine-tooth comb. We literally pulled them off the floor,' Parker said.
Parker plans to use the TLMI best-in-class recognition as a platform to enhance their market visibility and strengthen their brand.
'At the end of the day, we get quality machines that do what they’re supposed to do, allowing us to be efficient and win awards,' Parker said.
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