Heidelberg and PURe partner for sustainable printing
Heidelberger Druckmaschinen and PURe inks Europe have signed a Europe-wide cooperation agreement to make offset printing more sustainable.
While conventional offset inks or UV curing inks often make the introduction of sustainable print production challenging, PURe inks allow packaging and commercial printers a more sustainable production.
Heidelberg will offer these inks under the PURe label, next to its own Saphira consumables that will be part of the PURe package, and provide customers with an individual implementation and transition service. The company can also offer job and system analysis, operator, and sales training to enable the customer to commercialize the environmental advantages of PURe inks successfully.
‘Heidelberg is happy to extend its portfolio with low-migration inks from PURe, which combine the advantages of conventional and UV drying inks,’ Hans Huyghe, head of product management for consumables at Heidelberg. ‘With our project approach, we enable our customers to integrate PURe as a system as part of their long-term sustainability strategy.’
‘We have worked for several years to achieve the high-quality standard we now have with PURe. After joint testing, Heidelberg offers a complete PURe package, which is key to the European success of this novel technology,’ added Michael Berz, CEO of PURe ink systems. ‘With the go-to-market through Heidelberg, we can now leverage the potential of the Heidelberg network and its application know-how to introduce PURe to all customers. Thus, we help our industry to reach its sustainability goals.’
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