Asahi Photoproducts highlights benefits of ECG

Asahi Photoproducts will support the upcoming Expanded Color Gamut (ECG) tour during Labelexpo Europe 2023.

The feature will be conducted by Dr Kai Lankinen, a renowned ECG expert, during the Labelexpo Europe show.

Asahi Photoproducts will demonstrate a variety of ways that the future of sustainable label and flexible packaging production is available today, including the value of implementing expanded color gamut (ECG) printing and how the company can work with flexo operations to help them along their road to solvent zero.

Printing with expanded gamut process colors allows for a broader color gamut and typically includes CMYK plus orange, green and violet. By adding these three additional base inks into the process, producers can achieve a much closer match to traditional formulated spot ink colors as well as eliminate the need to wash up the press between jobs. Minimizing or eliminating solvent use in the plate production process is a key step for many flexo operations in reducing their carbon footprint and offering a more sustainable flexo operation and a cleaner, more enjoyable working environment.

‘We are pleased to support Labelexpo Europe 2023, the industry’s most important European show,’ said Dieter Niederstadt, Asahi’s technical marketing manager. ‘In addition to featuring our Carbon Neutral AWPTM CleanPrint plates, we will also be focused on the value that ECG printing brings to flexo printing operations.’

He continued: ‘This includes higher quality and improved productivity, since press wash-ups between jobs are reduced or eliminated using this approach and it is easier to achieve almost all Pantone colors, greatly expanding the color gamut that can be produced with flexographic printing. Asahi experts will be on hand to answer visitor questions and recommend solutions to existing challenges they may be facing.’

Dr Lankinen will be conducting walking tours of five ECG booths on Tuesday and Wednesday during the show. Dr Lankinen, founder of Dr Lankinen Graphic Innovations, is a packaging printing consultant who is passionate about efficiency and sustainability through implementing ECG technology.