Atlantic Zeiser appoints new CEO

Atlantic Zeiser has appointed Manfred Minich as chief executive officer (CEO).
 
Atlantic Zeiser is a developer and supplier of modules and end-to-end system solutions for industrial digital and security printing, numbering and card personalization as well as individualization.
 
Before joining Atlantic Zeiser, Minich (pictured, top) was responsible as managing director for sales, marketing and service at folding and print finishing equipment supplier MBO Binder GmbH & Co. KG in Oppenweiler. He will work closely with Atlantic Zeiser’s chief financial officer Thomas Obitz, and has become a member of the board of directors of parent company Orell Füssli Holding AG.
 
‘Manfred Minich has an exceptional track record of success in developing and growing businesses,’ said Michel Kunz, CEO of Orell Füssli. ‘His broad set of experiences will bring great value to Atlantic Zeiser as we pursue our strategic growth opportunities.’
 
Minich said: ‘The key success factors in the global markets of Atlantic Zeiser are innovation, market and detailed industry know-how – especially in our sensitive markets for personalization solutions. I’m delighted to bring broad experience of international sales, marketing and business development strategies to Atlantic Zeiser, which is already a technology leader in his targeted markets.
 
‘Atlantic Zeiser is making good progress on the transition from an innovator of some very successful products to a full system solutions provider. This will mean even more quality and better service for our customers, and enable us to deliver added value in the long term.’
 
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