Vinsak targets global growth

- Vinsak shown by parent Secure Print Equipment at Gulf Print & Pack

- Close to finalizing office in eastern Europe

Vinsak, the brand of Secure Print Equipment Suppliers FZE, is planning global growth into the wider MENA region, Europe and North America.

Exhibited at Gulf Print & Pack 2013 by parent Secure Print Equipment Suppliers FZE, the Vinsak portfolio includes pre-press and brand security offerings, described as “core solutions to increase productivity and lower operating costs for commercial, newspaper, flexo, and label, security and digital printing”.

The Secure Print Equipment stand included demonstrations of its VIS 1200 inkjet system, Vinsak Flexo Tower and a hologram hot stamping system, Vacuumatic sheet counting machine, Vinsak TPS 1160 thermal platesetter, Vinsak TPP 1300 thermal plate processor, plus a wide range of consumables including security inks, security softwares, substrates with different security features and printing plates for letterpress, flexo and offset presses.

Secure Print Equipment confirmed the sale of a Radus SV-360 stamping unit during the first day of the show to Al Ghurair Printing and Publishing, with marketing and communications manager Akash Kumar noting that the demand for security is growing globally, including in regions like India, a key market for growth according to many analyst's predictions.

As well as the sale of a hologram hot stamping system to Dubai-based Al Ghurair Printing and Publishing, Secure Print Equipment confirmed a number of additional sales during Gulf Print & Pack 2013.

This included further hologram hot stamping systems to Al Omera Printing and Publishing and to a Nigerian printer.

Secure Print Equipment director Ranesh Bajaj added that pre-press is growing as well, with the sale of a Vinsak TPS 1160 thermal platesetter and TPP thermal plate processor to Sharjah-based Perfect Pack confirmed at the show.

The growth in both of these markets is a big driver in Secure Print Equipment’s intention to grow the Vinsak brand around the world.

Bajaj said: ‘We have a lot of traction in India, and are getting more in the Middle East and Africa.

‘We are looking to grow even further, such as in Europe and the US, and will establish a physical presence in these areas.’

Bajaj added that the company is close to finalizing the establishment of an office in eastern Europe.  

Read more about brand security through printed packaging in the next issue of Packprint World, and here

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