Olivier Moreau joins Todaytec

Todaytec, one of the leading thermal transfer ribbon manufacturers, has appointed Olivier Moreau as its director of marketing for the US.

Since 2015, Moreau has worked up the ranks at Armor USA and Armor-IIMAK as project manager for Americas and marketing manager for Americas, honing his skills in the thermal transfer ribbon industry.

‘Not only is he personable and intelligent, but his extensive experience in marketing and product management and proven ability to define and execute action plans, makes him the perfect choice for who we need,’ commented Todaytec’s vice president of US sales, Nimitt Adhvaryu.

With over 20 years of experience supporting sales across the globe, Moreau’s expertise will soon evolve into an expanded role beyond the United States.

‘I’m excited to develop Todaytec’s marketing strategy in the US. Not only is it the largest market for our industry, but the opportunities are almost limitless once our potential customers understand what we have to offer. The best quality products and customer service,’ commented Moreau.

‘What impresses us most is Olivier’s leadership skills and his ability to develop go-to-market strategies, product launches and marketing campaigns, while delivering support to sales with outstanding results,’ said Steven Han, president and CEO of Todaytec.

Leo Liu, global sales director at Todaytec, added: ‘We are a global company, while still catering to the needs of the customer based on their region and culture. With Olivier Moreau, we have a multi-lingual executive who has practical experience with pluricultural groups. Plus, with his degree in chemistry, you have a professional who knows the product and the people who use it.’