Smaller than the food and beverage label market, the cosmetics sector is characterized by high value-added labels. Regulation by public bodies is less stringent, but counterfeiting is common
Each end-user market is different. Understanding these differences is essential if we are to satisfy the customer and the brand owner, and work with them to meet present and future needs
Label materials are under pressure to be more sustainable so it is important to understand what the customer actually wants from their label materials – and why
