Beontag celebrates 40th anniversary

The manufacturer of self-adhesives and smart tags such as RFID and NFC marks the milestone in its history.

(L-R) Thiago Horta, COO; Ricardo Lobo, CEO; Valdir Gaspar, founder; Pedro Christ, CFO of Beontag.

(L-R) Thiago Horta, COO; Ricardo Lobo, CEO; Valdir Gaspar, founder; Pedro Christ, CFO of Beontag.

Beontag has been proudly celebrating its 40th anniversary across all of its offices and manufacturing facilities worldwide. This milestone also represents a new era for the brand, as the company continues its expansion journey.

Founded in 1984 in Brazil, Beontag has grown to a multinational corporation with over 2,100 employees, 20 industrial facilities located in four continents and presence across more than 40 countries.

Beontag provides identification products to a wide range of industries, from apparel, retail and luxury fashion to industries, logistics, transportation and payments. Continuous investments in new facilities, machinery and R&D allow the company to anticipate clients’ needs, supporting brands around the globe to identify, track and trace their products in a sustainable and effective way. 

The company's continuous investment in R&D has led to the launch of many innovative sustainable products and tools, such as linerless labels, Eco RFID, Wash Off products and more.

Looking to the future, Beontag is poised for further expansion and enhanced innovation capabilities. The company plans opening of a new facility in Ohio, USA, which will formally launch in October 2024 and benefit from 80 million USD of investment, to strengthen its presence in the North American market.

Ricardo Lobo, CEO of Beontag, said: ‘This is a proud moment of reflection and celebration for our business, our people, and our customers. As we commemorate our 40th anniversary, we're not just looking back at our successful history of industry leadership and growth, but also looking forward to a new era of innovation and excellence.

‘Our journey has been one of constant evolution – this is part of our DNA - and we are more committed than ever to driving business growth and fostering the personal and professional success of each of our employees.’

Anniversary celebrations in the company’s facilities around the world brought together employees, stakeholders, and local authorities who have played a pivotal role in the company’s growth.

Beontag also launched a series of employee engagement programs and community outreach efforts, encouraging employees to share their stories, accomplishments and experiences via social media.