Inkjet Trail to debut at Labelexpo Americas in 2014
Labelexpo Americas will feature the Inkjet Trail for the first time in 2014 as part of a comprehensive feature area program at the show, taking place on September 9-11.
The Inkjet Trail will put four inkjet press manufacturers in the limelight as they use their respective technologies to each produce otherwise identical label designs.
Domino, Durst, EFI and Epson are to each receive the same origination for a food, personal care and industrial label. Using the same paper, film and foil substrates provided by Avery Dennison, FLEXcon and UPM Raflatac, show attendees will be able to collect samples and compare the results for themselves.
Running for the show’s duration, those who miss the scheduled Inkjet Trail sessions can collect label samples from the participating manufacturers’ booths at any time during Labelexpo Americas 2014.
All Labelexpo Americas 2014 attendees will receive a folder on entry detailing the full Inkjet Trail schedule along with each label print job’s specifications and the press manufacturers’ machinery and process.
An Inkjet Trail formed part of the feature are program at Labelexpo Europe 2013.
Labelexpo Americas 2014 will also feature the Smart Mart and Package Printing Workshop feature areas, as well as the Craft Beverage Day.
Tasha Ventimiglia, event director for Labelexpo Americas, said: ‘The Inkjet Trail is a really interesting and valuable feature area for printers who are considering investing in an inkjet press. All of the press manufacturers are on a truly equal footing by using the same label stocks and artwork designs, so it will be a very useful insight into how their finished results will compare on things like ink migration or print quality.’
Read the full Labelexpo Americas 2014 in the next ssue of Labels & Labeling
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