Lobo Impresores receives honorable mentions
Mexico-based label converter Lobo Impresores received two honorable mentions at the 34th edition of the National Graphic Arts Awards on April 3 in Mexico City, organized by UILMAC, a local offset printing union.
The honorable mentions both came in the flexography category, in the ‘labels printed without special processes’ subcategory, for the company’s jobs Atole de Cereales and Dános 5 Segundos para Sorprenderte! (‘Give us Five Seconds to Surprise you!’).
‘The “Give us Five Seconds to Surprise you!” label was created for one of our campaigns and aimed to reflect who we are at Lobo Impresores: our innovation, dynamism and the experience we have gained over more than 30 years of label printing,’ said operations director Keren Becerra.
‘The job had to show this to our clients using a label which they would have in their hands for only five seconds. The label really gave us what we were looking for, from Christine Cueto’s excellent design through to the printing process, we were all involved as a team and it was a great result.’
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