Kroger recycles one million flexible packaging
Company recycles flexible packaging of its Our Brands product lines in collaboration with TerraCycle
Retail food store company Kroger has recycled more than one million pieces of its Our Brands flexible plastic product packaging since the launch of the program in 2020.
‘We are continually looking for creative and innovative solutions to support our vision of creating zero-waste communities,’ said Juan De Paoli, vice president of Our Brands for Kroger. ‘Our customers sharing in that commitment by recycling packaging and purchasing products made with upcycled ingredients, alongside our efforts to advance sustainability, makes important progress toward eliminating waste and creating healthy, thriving communities.’
Kroger, reportedly the first retailer in the world to offer a free and easy flexible plastic packaging recycling program for its Our Brands products in collaboration with TerraCycle, has recycled more than one million pieces of packaging since the program began in 2020. The program provides customers with free, prepaid shipping labels to mail in flexible plastic Our Brands packaging for recycling. The list of eligible products can be viewed at its website and customers may sign up there. The recycled materials are used to construct playgrounds donated by Kroger to youth and community organizations.
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