Foster Packaging installs HP Indigo WS6000 digital press

Irish converter Foster Packaging has installed an HP Indigo WS6000 digital press in its Dunleer facility to extend its short run flexible packaging services to include medium run lengths. 

Foster Packaging established a dedicated short-run digital flexible packaging business in January 2009. During its first 17 months in the digital flexible packaging market, the operation grew from six to 14 members of staff.  

The company operates its HP Indigo WS6000 digital press to supply its customers with a range of products, including stand-up pouches, three side seal bags, printed roll stock and packaging mock ups. Foster Packaging will use its new HP Indigo WS6000 digital press to provide these services on run lengths up to 20,000 pouches or printed impressions. 

‘Our new services have been incredibly well received by our existing and potential customers,’ said Paul Young, director, Foster Packaging. ‘Digital Printing and our HP Indigo presses have changed the way we work and attract new customers. We have found that the added value provided by our digital flexible packaging service, such as shorter run lengths and the elimination of time-consuming and costly plate-making and start-up processes, has really opened doors when trying to win new business.’ 

Foster Packaging currently sends 70 percent of its products internationally, to markets including the UK, Kenya, North Africa, South Africa and the US.  

‘When we started our flexible packaging service we identified the key needs for any start-up companies that might be looking to purchase short-run packaging, with minimal investment,’ said Young. ‘For companies whose products needed to create an impact on the selves, high print quality, short production times and maximum versatility was of paramount importance. We found that HP Indigo presses offered us all of this and more.’ 

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