Xaar and Nilpeter add premium finish to labels

Leveraging its long-standing partnership with inkjet technology expert Xaar, Nilpeter has noted a growing number of its presses offering advanced digital varnish and foiling embellishments to meet the demand for added-value labels in Italy.

Already hitting double digits within the Italian market, the High-Build Varnish Printbars are integrated into the Nilpeter lines and are proving crucial for producing high-value labels in industries that demand premium embellishments, such as wine, spirits, and cosmetics.

The flexibility enables Nilpeter to cater to diverse market needs with quality and precision, enhancing labels with highly tactile visual effects. For example, complex finishes such as doming – the application of a high laydown varnish under cold foil – are easily added to meet a growing demand in luxury wine labelling.

According to the company, in addition to increasing product shelf appeal, each High-Build Varnish Printbar provides users with a lower overall cost of production, less material waste, faster make-ready, and increased production rates compared to traditional methods.

The use of digital inkjet is part of Nilpeter’s Future of Flexo theme, which combines traditional printing methods with modern innovations, including digitalization, IoT, and automation. This approach supports a broad spectrum of added-value features enabled by Xaar’s technologies and highly sought after in the Italian market.

The recent opening of Nilpeter’s North American Technology & Educational Center further highlighted the strong partnership. An FA-17 press showcased opportunities for digital varnish and foil embellishments using Xaar’s printbar.

Søren Ringbo, general manager for digital products at Nilpeter, said: ‘Our extensive presence in Italy reflects our ability to meet the premium labeling needs in this luxury market. Innovation and design combine to enable our customers to produce the latest in labels, and our dedication to integrating advanced technologies like Xaar's printbar ensure our presses meet evolving market needs.’

Graham Tweedale, COO of Xaar, added: ‘Nilpeter’s focus on the Future of Flexo is enhanced by the possibilities of digital printing and Xaar’s technology. The integration of our printbar ensures Nilpeter is not just augmenting label production capabilities but also creating significant value for customers.

We are delighted to see so many presses already producing sophisticated varnish and foiling embellishments and look forward to continued growth with Nilpeter in providing innovative digital labeling across Italy and beyond.’