Innovia develops recyclable and sustainable packs

The joint project to establish a new sustainable packaging standard began soon after the launch of Innovia’s Propafilm Strata high barrier film which achieved the ‘Made for Recycling’ logo from Interseroh, an Independent German recycling and consulting company.

‘This certification proves the recyclability of our new Strata BOPP film. It has been designed to be a standalone mono film solution or, to be used in laminate constructions to be ‘recycle ready’, or recyclable in countries which have the infrastructure to recycle polypropylene,’ said Alasdair McEwen, global product manager of packaging at Innovia Films.

Tobias Enge, founder of Wildcorn, added: ‘Our products are wholesome, natural organic snacks, providing a healthier alternative to consumers. But as a consumer goods company, we are responsible to look at the complete ecological impact of our product and packaging waste is one of the key challenges of our generation. Today’s emphasis on a ‘circular economy’ is very prominent so we decided to find a structure for our packaging that is fully recyclable while providing premium product protection. Ensuring that our consumers still experience the same high quality and taste they have come to expect. Moving forwards, we plan to move all our products to the new sustainable format.’

Innovia used a lamination of Propafilm Strata, and a white cavitated OPP. This construction was also tested by Interseroh, confirmed as fully recyclable, and awarding with the ‘Made for Recycling’ certification.

Propafilm Strata provides a barrier to aroma, mineral oils and oxygen even at high relative humidity levels, enabling increased shelf life and reduced food waste. It is glossy, is food contact compliant and chlorine free. The film is suitable for use in a range of markets, is printable and offers a wide seal and hot tack range.