Mactac presents new Vivid Chrome film labels

The new film can be used in food and drink packaging, health and beauty, home and auto care.

Mactac presents its new and improved Vivid chrome polypropylene prime film labels. It is made using Mactac’s vertically integrated network and on unique film coating and finishing assets. The material can be used in food and drink packaging, health and beauty, home and auto care.   

Mactac partnered with Fortis Solutions Group to give live demonstrations of the application of the new Vivid film labels.  

Mactac also shows new direct thermal products manufactured with no added bisphenols, including a new logistics grade.

In addition, Mactac features two new Precise offerings from the Spinnaker brand, allowing for both flexible service and specialty products. These include a new seamless rainbow-patterned holographic polypropylene film designed to help distinguish brands with unique decorative appeal. Also, a new versatile BS 5609-approved matte white inkjet polypropylene for applications requiring durability, weatherability, and chemical resistance. 

Dalia Naamani-Goldman, vice president, sales and marketing, Mactac North America said: ‘Labelexpo Americas 2024 offers us the opportunity to connect with current and future customers and vendors, demonstrate our expertise, and offer a firsthand look at our exciting portfolio and new company.  This year, we are showcasing how Mactac's acquisitions enable our company and customers to be Stronger Together.’ 

Tasha Ventimiglia, group director, Labelexpo Americas, commented: ‘It’s great to see Mactac back at Labelexpo Americas. We’re looking forward to seeing the latest innovations in chrome film labeling and how this will transform the look and feel of packaging, giving improved printability – for flexographic, digital and thermal transfer printers, for example.’