MD Labels installs third Mark Andy hybrid press

Polish converter MD Labels has installed a Digital Series HD press, becoming Europe's first printer to install three Mark Andy Digital Series hybrid machines.

The first Mark Andy hybrid started operation at MD Labels, a converter based in Kalisz, Poland, in 2018 and helped grow the company's production capability. It was joined in 2022 by a second hybrid, this time a Digital Series HD. The third press, also a Digital Series HD, started production this year. All three use a combination of flexo and UV inkjet technology.

MD Labels’ co-owner Marcin Jasinski said: 'These presses are the ideal response to market needs that are constantly changing. Today's consumers expect more high-quality personalized products at affordable prices. The market also demands shorter print runs or different versions of the same product and label. With Mark Andy presses, we have the right technology to meet these challenges.'

The Mark Andy presses have helped secure new orders and customers for MD Labels. In addition, they have allowed the company to grow its workforce and expand its total production capacity. 

Jasinski added: 'The Mark Andy Digital Series offers multicolor printing, including white, as well as VDP and versioning. This produces premium labels that can be highly embellished, metalized, transparent or printed on decorative paper – and from one copy to short- and mid-runs.'

Lukasz Chruslinski, Mark Andy sales manager for Europe,  added: 'Digital technology in label production brings huge opportunities and capacity for the food and other industries, especially with changing market conditions and a developing business environment.'  

Diet-Food, a Polish health and organic food manufacturer, has established a partnership with MD Labels that covers the production of all its labels. Diet-Food was established in 2013, and its current portfolio covers more than 300 different products, nearly 90 percent of which are organic. Its products use the highest quality raw materials from various countries, such as Brazil, Peru, Romania and China.

'Among other things, these exceptional ingredients give our products their unforgettable taste and unique character,' said Michal Szafarz, co-owner of Diet-Food. 'We deliver them to the Polish domestic market as well as to many countries around the world, even exotic ones like Dubai. As a result, we make healthy food available to many people on a global scale.'

Diet-Food’s partnership with MD Labels dates back years, but its entire label requirement is now supplied by the Kalisz-based company. 

'It’s a really big challenge,' Jasinski said. 'We always do our best to make our customers’ products distinguishable on the shelf – after all, it’s consumer choice that impacts our customer’s success in the shop. So, our labels must be of the highest quality while meeting the very different needs of brand owners. We can only achieve this because of the investment we have made in Mark Andy hybrid presses.'

Szafarz confirmed: 'Having MD Labels as a business partner allows us to offer a high-quality and eye-catching product. In our industry, short delivery times are also very important, so packaging must be manufactured and labeled very quickly. Our cooperation with MD Labels, and the hybrid presses they use, guarantees fast delivery of ready-to-go labels. What’s also important and gives us added flexibility and comfort is that we can order various types of print runs, depending on a final product. Our dynamic sales and market growth is all thanks to MD Labels and their Mark Andy presses.'

Chruslinski concluded: “What’s most important from our point of view is that MD Labels bases its production purely on Mark Andy hybrid technology. The growth of both companies is proof that our technology can be at the core of our customers’ and their customers’ development and successes – after all, their growth is our growth.'​​​​​