Avery Dennison adds sustainability features to atma.io

Over 22 billion items are currently managed by the platform across the apparel, retail, food, and healthcare segments, including six of the top 20 apparel brands globally by revenue and four of the top 10 quick-service restaurants. 

Following atma.io’s recent win in the FDA food traceability challenge and the announcement of its partnership with Higg, the new atma.io Spring 2022 release focuses on sustainability and waste elimination.

The new feature, Real-time Carbon Impact Analytics, provides brands with data-driven insights regarding the carbon footprint of their products, including Scope 3 emissions and beyond. 

Third-party manufacturing environmental impact data, including those provided for the apparel industry by the Higg Index, also factors into these insights. This data is then used alongside atma.io’s artificial intelligence to deliver verifiable end-to-end visibility of the brand’s emissions at an item level across the supply chain. 

The atma.io Real-time Waste Elimination Tool uses artificial intelligence and machine learning to analyze and alert on anomalies and inefficiencies across the supply chain. This includes information about the overdue movement of products at a pallet level or even isolated individual items within a warehouse that are close to perishing or otherwise lost.

‘When we launched atma.io one year ago, our vision was to connect the physical and digital worlds by giving each physical item a unique digital ID, providing end-to-end transparency across the supply chain,’ commented Max Winograd, vice president, connected products at Avery Dennison Smartrac. ‘Every second, 300 new items are added to atma.io and join the billions it already manages. This is helping to drive savings and sustainability through traceability.

‘We live in an ever-changing, data-driven world where constant access to timely, accurate insights is key to driving productivity and sustainability goals. The atma.io Spring ‘22 release will empower businesses to get meaningful insights from data that has often been in silos, allowing them to make informed decisions in real-time that can dramatically transform their business agility and accelerate their performance across the bottom line, people, planet, and profit.’

The new release will also add several additional functionalities, including sustainability facility assessments and expiration callouts, global inventory trace, loss prevention and purchase order tracking.