Brother unveils new thermal transfer label printer

Thermal transfer labels are often used on the factory floor for tagging sourced components when they arrive at the plant, to parts areas where shelves, bin boxes and tool cribs must be labeled to ensure speedy pick operations or for tools and asset management.

During production, barcode label systems identify and track items as they move through a facility or an assembly line. And in the warehouse, they are often used to mark racks, shelves, bins and to identify finished goods.

‘Brother has been recognized as a global innovator in thermal transfer labeling since pioneering it’s on-demand thermal transfer print and laminating technology over 25 years ago – a technology that still sets the standard today. With the addition of the 4in thermal transfer desktop label printer to the popular TD, PT and P-touch Edge series of high-performing printers, Brother has a solution that can handle nearly every labeling application needed in industrial environments,’ said Ravi Panjwani, vice president of marketing and product management at Brother Mobile Solutions.

‘Our reliable, versatile thermal transfer, and direct thermal labeling solutions are engineered to enhance agility and flexibility to meet accelerating demand in today’s intensely competitive marketplace,‘ concluded Panjwani.

The new printer features faster speeds, easier integrations, compatibility with popular WMS, MRP/ERP and label design software applications, including Brother P-touch Editor. It is compatible with a variety of ink ribbon and media type combinations.