OnPrintShop to launch new version of web-to-print software

Version 12 will feature new AI-powered functionalities and strategic tools for personalization.

OnPrintShop has been gearing up to release the latest version of its web-to-print software, which will feature new AI-powered functionalities and strategic tools for personalization to transform customer experiences, improve workflow efficiency and achieve maximum ROI.

The company said the previous iteration of OnPrintShop (Version 11.2) included AI-based content and image-generating tools that helped print business owners cut 50 percent of their time in launching products to the storefront.

With a focus on expanding AI-based functionalities to level up the web-to-print capabilities, OnPrintShop will introduce a plethora of features and an optimized UX in its new release. These include innovations such as the ‘Auto-Translate website using AI model’, which provides users with the flexibility to set website language according to customer preferences.

The 'Designer Studio’ will be enhanced with AI-enabled functionalities to enable customers to choose from multiple languages for writing text in prints and to generate AI-based images with easy command prompts.

The new feature of advanced finishes and pattern product type is set to elevate design personalization for customers. Advanced finishes like embossing, debossing, foil and spot UV can now be added to the print designs and previewed in 3D format. With the new update, customers can create ‘pattern products’ like bedsheets, curtains and other large format and textile products with simple steps.

Customers who would like to place orders on-the-go can now leverage the ‘Quick Studio’ feature to personalize products without navigating to the ‘Designer Studio’.

Another quick ordering feature is the ‘Buy Now’ option that eliminates additional steps like adding to a cart, ultimately reducing cart abandonment rates.

Other features include a custom form creator, media gallery management, a new ‘Production Time Spent’ report, showcasing recommended products to customers based on top-selling and popular items and more.

Version 12.0 is set to launch this Christmas.