Avery Dennison unveils RFID Experience Center in China

The new Avery Dennison interactive facility is located at its plant facility in Kunshan, Jiangsu Province. The I.Lab demonstrates how smart labels can bring any item to digital life, transforming multiple industries including aviation, apparel, beauty, and food. By connecting the physical and digital worlds through unique item-level digital identities, businesses can benefit from improved inventory management and increased efficiencies throughout the supply chain.

‘As a leading materials science company, Avery Dennison brings a unique combination of expertise, technology innovation, and global capacity to transform retail across multiple industry segments,’ said Roger Machado, vice president and general manager for label and graphic materials for North Asia Pacific at Avery Dennison. ‘We are excited to collaborate with converters and partners to accelerate the adoption of Intelligent Labels for businesses in the age of IoT.’

‘China’s ‘New Retail’ revolution is designed to provide consumers with a seamless, fast, and convenient shopping experience,’ added Dennis Khoo, general manager of Avery Dennison RFID China. ‘RFID technology will give retailers the flexibility to meet customers’ demand by increasing inventory speed, accuracy, and visibility - as well as profit margins.’

The new I. Lab experience center features an Avery Dennison’s portfolio of RFID inlays and showcases the latest RFID technologies from a leading system integrator.