GMG and matchmycolor enter partnership

- Partnership connects all participants in the color supply chain, including brand owners, designers, printers and converters

 

- Mutual and new customers in the packaging industry will greatly benefit from this close cooperation

 

GMG, a leading developer and supplier of high-end color management software solutions, and matchmycolor have entered a cooperation agreement designed to enhance precision and efficiency in global color management.

 

The new partnership connects all participants in the color supply chain, including brand owners, designers, printers and converters.

 

Matchmycolor is part of global chemicals giant BASF, and brings together a unique offering of IT services and color know-how, resulting in new advanced technical software solutions for the industrial market.

 

Applying its own model, GMG uses unique spectral color data from matchmycolor to improve the accuracy and quality of color proofs.

 

Suitable for all print processes, substrates and applications, the combined systems cover every stage from design, through specification, production, approval and certification, right to supply of the finished product.

 

Fast, seamless data communication channels are now in place, allowing users everywhere in the world to manage color products and transmit information instantly.

 

Judy van de Langkruis, managing partner at matchmycolor, said: ‘Our innovative cloud-based color communication software ideally complements GMG color management software.

 

‘The respective industry players have complete ownership of color data as well as full control over both spot and process colors, and this helps them to achieve high and consistent product quality.’

 

Victor Asseiceiro, director of the packaging business unit at GMG, added: ‘This partnership allows a more integrated and consistent color workflow with GMG color management solutions for packaging service providers, including prepress and designers.

 

‘Mutual and new customers in the packaging industry will greatly benefit from this close cooperation.’

 

Read more on GMG here

Read more on matchmycolor here

Read more about color management and measurement here