Skanem adds Smart Labels

Skanem has introduced Smart Labels, an end-to-end offering with applications including product promotion, protection and tracking.

Smart Labels from Skanem can feature RFID, NFC, hidden codes, machine-readable and human readable codes

Smart Labels are the latest addition to Skanem Group’s product offering. They can feature RFID, NFC, hidden codes, and machine- and human-readable codes. Skanem handles all elements of Smart Labels, from design, printing and conversion, to connectivity and analytics. All information is stored and managed via a cloud-based data management system.

The converter said Smart Labels open up new possibilities for product promotion, protection and tracking.

The statement announcing Smart Labels reads: ‘These labels open up a world of possibilities for a brand/product whether it is by improving the brand experience, added security layers, traceability throughout the supply chain or all of these together. All this is just a simple scan away, making it convenient and easy to access for the masses.’

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