QuadTech appoints Israeli sales agent

QuadTech, a manufacturer of press control technology, has appointed Nirplex Exclusive Agencies, based in Rosh Ha’ayn, to act as its sales agency in Israel. Since it was formed in 1978, Nirplex has represented a host of technology leaders, active across all stages of the print workflow, with clients including Holmen, Exxon Mobil, Cham Paper Group, Iggesund, Meyr Melnhof Karton and Alcan.

As QuadTech’s representatives, the company offers a local point for advice and support, in the local language, to current and potential customers seeking press control technology. 

‘Nirplex has established an impressive reputation for professionalism and industry insight as one of the country’s leading suppliers to the packaging, newspaper and commercial printing sectors. With their expertise, we are well-positioned to strengthen our commitment to our Israeli customers,’ commented Karl Fritchen, QuadTech’s president.

Uri Ronen, partner at Nirplex, said: ‘Israel’s printing industry faces serious challenges and opportunities in an increasingly global market. Greater access to QuadTech’s color and inspection technology will raise the competitiveness of Israel’s expanding print market, as it seeks ways to meet the demand for consistent higher quality while driving waste from the production chain.’

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